Friday, June 10, 2011

[CNG] Digest Number 2328[4 Attachments]

Messages In This Digest (4 Messages)

1.: Fwd: Let your 'elevator speech' elevate your business From: Peter Lutz

2.: Fw: Healthfirst--performance specialist From: Brian.Mecca@yahoo.com

3.: Part Time Technical Writer in Woodbridge, NJ or Newark, NJ From: arapa10@aol.com

4.: Reminder - June 11, 2011 - The Breakfast Club Presents Marketing You From: Brian Mecca

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1.: Fwd: Let your 'elevator speech' elevate your business

Posted by: "Peter Lutz" lutzpf@gmail.com peter_f_lutz

Thu Jun 9, 2011 4:13 am (PDT)

Peter Lutz
lutzpf@gmail.com
(908) 672-9150
www.linkedin.com/in/peterlutz
---------- Forwarded message ----------
From: "Harvey Mackay" <alerts@harveymackay.com>
Date: Jun 9, 2011 6:11 AM
Subject: Let your 'elevator speech' elevate your business
To: <lutzpf@gmail.com>

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Harvey Mackay's Column This Week

*Let your 'elevator speech' elevate your business*

By Harvey Mackay

If you were given a 180-second opportunity to change your business forever,
would you be prepared to do it on a moment's notice? You would if you learn
about the elevator speech as defined by Terri Sjodin in her new book, *Small
Message, Big Impact.*

The book's subtitle, *How to Put the Power of the Elevator Speech to Work
for You,* gets right to the point: the three minutes or so that you have to
introduce your product or service to a potential customer.

In meet-and-greet situations, we have a unique opportunity to start a
business relationship. Knowing how to use those few minutes to your best
advantage is a skill that is essential to getting to the next level. Are
you prepared for this challenge?

Terri Sjodin just became your best friend. "Small Message, Big Impact" is
an extremely practical guide that is clearly written and packed full of
terrific examples.

I've known Terri for a long time, and I am a big fan of her work. As a
professional speaker, I can vouch for the wisdom she shares. The way she
presents the information makes it easy to absorb. In fact, each of the
chapters becomes an elevator speech on its own, because she takes just the
right amount of time to get the ideas across.

Sjodin defines the elevator speech this way: "A brief presentation that
introduces a product, service, philosophy, or an idea. The name suggests
the notion that the message should be delivered in the time span of an
elevator ride, up to about three minutes. Its general purpose is to
intrigue and inspire a listener to want to hear more of the presenter's
complete proposition in the near future."

Working with that time constraint, you begin to realize that every word is
significant. You can't ramble or veer off message, or your presentation
loses focus and becomes small talk. That's where the value of her advice is
most apparent: getting to the point without getting stuck on the details.

"Your goal is to be both informative and persuasive, pairing rock-solid
information with compelling arguments," Sjodin says. "If you are too
informative, nothing happens. If you are too aggressive, nothing happens.
Find a balance and you'll see results."

Drawing on the work of Professor Alan Monroe, Sjodin works through the steps
of Monroe's Motivated Sequence which describes the normal sequence of human
thinking: attention, need, satisfaction, visualization and action. She
translates this scholarly work into language that anyone can understand and
apply to their specific situation.

Once you understand what the listener needs, the product becomes much easier
to craft. With useful examples and step-by-step outlines, she takes the
mystery out of what makes an effective message and how to best use those
precious three minutes.

Really outstanding speakers typically meet three benchmarks, she says.

1. *Case* -- "They have built solid persuasive cases, employing clean,
logical arguments and evidence to support their message."
2. *Creativity* -- "Their illustrations of the talking points are really
creative. They have blended thoughtful analysis and storyboarding to craft
intriguing and interesting messages."
3. *Delivery* -- "They present their messages in their own authentic
voices. There's no boring professional mode; they aren't canned Stepford
people. Their presentation style is genuine, and people sense the truth in
their delivery."

Sjodin offers the ten basic steps to developing an elevator speech, and
provides an outline worksheet that can be adapted for any situation. You
couldn't ask for a better how-to. She's taken the guesswork out of
preparing the presentation.

She emphasizes the importance of practice and evaluating your performance.
She includes a thorough speech evaluation form that allows readers to assess
their progress and effectiveness.

The creative approach Sjodin takes sets her book apart from so many other
advice books. Borrowing from MIT meteorologist Edward Lorenz, she starts
with "the butterfly effect," the notion that a massive storm might have its
roots in the faraway flapping of a tiny butterfly's wings.

"Assume that one tiny presentation at the outset of your journey could
ultimately result in the fruition of your short- and long-term plans," she
says, "and the magic of the Elevator Speech Effect can begin to generate a
positive ripple effect forward. The motivation you use to put yourself out
there is the potential to attain your goals and dreams."

*Mackay's Moral: * A great elevator speech can take you all the way to the
top.
*[image: bw_harvey]*

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2.: Fw: Healthfirst--performance specialist

Posted by: "Brian.Mecca@yahoo.com" Brian.Mecca@yahoo.com bd_mecca

Thu Jun 9, 2011 9:43 am (PDT)

[Attachment(s) from Brian.Mecca@yahoo.com included below]

Post Date
4/22/2011
Title
Performance Improvement Specialist
City
New York
Location
Lower Manhattan
State
NY
Description
Job Title: Performance Improvement Specialist
Department: Performance Improvement
Reports To: Director, Performance Improvement
Position Summary:Â Â Â Â
The Specialist will lead performance improvement teams in applying Six Sigma methodologies to achieve a specific business result. He/she is responsible for projects teams, project plans, project deliverables, timelines, budgets and results.Â Â Â Â Â Â Â Â Â Â Â Â
Essential Duties and Responsibilities:Â
â€¢ Plan and launch performance improvement projects by adhering to DMAlC or Lean framework, as well as applying relevant and appropriate project tools.
â€¢ Develop and maintain various performance improvement project documentations (i.e. weekly project updates, project charter, project storyboard, issues log, etc) throughout the project life cycle.
â€¢ Manage performance improvement projects to meet deadlines and expected goals1 deliverables (i.e. facilitating team meetings, completing root cause analyses, compiling improvement opportunities, presenting project findings to the executive steering committee, as well as the project sponsors/owners).
Other Duties and Responsibilities:Â
â€¢ Teach HFU: lntro to Six Sigma at least 2 -3 times a year on rotating basis.
â€¢ Provide ad hoc analyses to support corporate strategic initiatives or programs
Education Requirements:Â Â
Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â
Bachelor's Degree from a four year college or university is required. Masters/MBA degree is a plus.
Other Requirements (License, Certificate, Other):
Must have a Six Sigma Black Belt Certificate
Work Experience:
1-3 years of related work experience requiredÂ
Technical Skills:Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â Â
To perform this job successfully, an individual should have advanced knowledge of Microsoft Word, Excel, MS Project, MS Visio; intermediate knowledge of Minitab; and basic knowledge of SAS, Crystal and MS Access
Â

Salary â€"up to 120k -----call /or e-mail â€"ralph clark â€"732-446-7227 ---rclark@raalphclarkassociates.com

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HF-Six

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3.: Part Time Technical Writer in Woodbridge, NJ or Newark, NJ

Posted by: "arapa10@aol.com" arapa10@aol.com benson1646

Thu Jun 9, 2011 1:56 pm (PDT)

Our Client, a Fortune 100 Company has an immediate part-time consulting opportunity, the assignment is 6 + months, the number of hours weekly is 20-25 hrs

If qualified and interested, please send your resume to arapa@contech-it.com

This team member will be responsible for establishing the technical writing competency for AIT, including:
Â· Creating an inventory of SOPâ€™s covered under this function
Â· Creating criteria for determining if an SOP should be maintained under this function
Â· Defining a standard template for AIT SOPâ€™s
Â· Converting existing SOPâ€™s to the new template
Â· Establishing the process for requesting changes
Â· Establishing SLAâ€™s for implementing changes

As an ongoing team member, responsibilities include:
Â· Creating new SOPâ€™s as appropriate
Â· Maintaining SOPâ€™s within established SLAâ€™s
Â· Maintaining the SOP inventory

REQUIREMENTS:
Â· Strong technical writing skills with minimum 3 years experience.
Â· Knowledge of the software development lifecycle (software development methodologies, metrics and procedures) preferred.
Â· Ability to work in a fast-paced and demanding environment.
Â· Team player with strong interpersonal and collaboration skills.
Â· Self-motivated and able to work independently without detailed direction while managing sometimes conflicting priorities.
Â· Excellent written and verbal communication skills. Able to interact confidently with customers and IT management at all levels.

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4.: Reminder - June 11, 2011 - The Breakfast Club Presents Marketing You

Posted by: "Brian Mecca" Brian.Mecca@yahoo.com bd_mecca

Thu Jun 9, 2011 2:56 pm (PDT)

[Attachment(s) from Brian Mecca included below]

A Flyer (Personal Branding MSzlucha,doc) is attached for the meeting to prepare you with questions.Â Please review this prior to the meeting and then print a copy to bring with you.
Â
The Breakfast Club NJ Presents:Melanie Szlucha speaking on the topic of Marketing Yourself.Â Whatâ€™s your personal â€œbrand?â€ Donâ€™t have one? Donâ€™t worry, youâ€™re not alone.Â The meeting Saturday, June 11 8:00 AMÂ
Itâ€™s hot outside, come inside this Saturday morning to the monthly meeting of The Breakfast Club New Jersey to heat up your Networking and career search skills.Â Who are you and what is the story that your â€œmarketing collateralâ€ tells about you when someone sees or reads it?Â What is the first (and sometimes lasting) impression a person has when they meet you, look at your business card, email address, or LinkedIn Profile?Â You need to get past this in order to build that relationship and want them to look at your product, which is you!
Â
â€œWho are you and what do you do?â€
Â
This Monthâ€™s Topic:Â Marketing Yourself.Â Whatâ€™s your personal â€œbrand?â€ Donâ€™t have one? Donâ€™t worry, youâ€™re not alone.
This session discusses why you must know what your accomplishments are and be comfortable discussing them in an interview. Iâ€™ll provide tips to help you understand what other people are thinking while youâ€™re talking about yourself, and how to look for accomplishments in your career that will be interesting to an employer. Weâ€™ll also work on developing an â€œElevator Speechâ€ that makes your networking efforts more effective.Â
Lastly, weâ€™ll talk about the importance of having an effective business card (and no, not all business cards are effective), creating a solid LinkedIn profile and why some people may want to have their own website to showcase their work.
About the Speaker: Â Melanie Szlucha - She has coached numerous job seekers to become more confident and prepared during the job interview process as well as written resumes that clearly convey a candidateâ€™s benefits to the company. Â
Melanie has over 15 years of experience as a hiring manager, and 5+ years as a job search coach. She has grown her business primarily through networking and word of mouth, and teaches clients to use those same skills to ramp up their search. She has an undergraduate degree in Business and an MBA from St. John Fisher College in Rochester , NY .Â http://www.Redinc.biz
Â
Â
Networking begins at 7:30 am, meeting starts promptly at 8:00 am.
Be sure to tell your friends and bring them along.Â Be a part of our growing network of Job Seekers, Hiring Managers, Recruiters, Career Coaches, and people who want to be able to help themselves and each other.
EventÂ Location:
DaysHotel Conference Center
195 Rt. 18 South, East Brunswick , NJ 08816
732-828-6900
Information on â€œThe Breakfast Club NJ â€:Â (www.thebreakfastclubnj.com)
There is information below on the location, other information, etc.Â There is a meeting fee of $10 to help us cover the cost of the hotel conference room for the meeting.Â
Go to http://www.thebreakfastclubnj.com for more information and how to join the Yahoo group.Â You can join the yahoo group at anytime; you do not need to have attended a meeting.Â You can also attend meetings at anytime without having joined the yahoo group.
If you have any questions, please let me know (brian.mecca@yahoo.com) or send an email to Info@thebreakfastclubnj.com
We look forward to seeing everyone let's make this a great meeting for our members that are in transition and welcome those that have landed
Meeting Format:
7:30 to 8:00 - Open Networking
8:00 to 8:15 - Welcome and housekeeping
8:15 to 9:30 â€" Presentation by the guest speaker
9:30 to 11:00 - Elevator Pitch - 30 Seconds about yourself, who you are, what you are looking for, target companies (3-4), how we can help you, how you can help others.
11:00 untilÂ you choose to leave Â - Â Open Networking, follow up with people you are interested in meeting following their elevator pitch, exchange business cards, peruse the library, arrange follow up meetings, etc.
Â 1 - Make sure you come with the 30 second elevator pitch - honed - including your targeted companies, your value proposition, etc.
2 - If you are not already a member of our linked in and Facebook groups please join
3 - Once linked to our groups - link to each other - a strong network is a vital component to a successful job search
4 - If you are a member and new to transition send a brief message to the group (from the email you joined the breakfast club from) thebreakfastclubnj@yahoogroups.com Â introducing yourself - and what companies you are targeting - we have 2500+ members that will respond with help where they can
Â
Brian Mecca
The Breakfast Club NJ
Director Member Services
Â
Senior Manager, Infrastructure and Technology
LinkedIn: http://www.linkedin.com/in/brianmecca/
Â
Keep the faith, keep networking, never give up, never say die.Â
That position you are looking for may be just around the corner, but you have to go look for it, it is not going to come to you.

Attachment(s) from Brian Mecca

3 of 3 File(s)

2011-06 June TBCNJ Meeting.pdf

Personal Branding MSzlucha.doc

2011-06 June TBCNJ Meeting.doc

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