Sunday, September 5, 2010

[itroundtable] 9/16 - Galvanizing Your Workforce and Energizing the Business: Harnessing the Power of Stories

 

Details on www.nnjastd.org

 

Galvanizing Your Workforce and Energizing the Business: Harnessing the Power of Stories

 

Good stories entertain and inform.  Great stories inspire and challenge.  This is true in our personal lives.  It's also true in business.

 

Effective business stories convey the values and beliefs of an organization.  They illustrate experiences that reinforce an individual and collective sense of purpose, meaning and vision.  If all we need is an appeal to the intellect, data and charts will suffice.  But when we need to generate the kind of energy and enthusiasm that celebrates who we are and what we can accomplish, we turn to stories.  Stories lift us by harnessing head, heart and hand.  They invite us into experiences that connect us directly with not just the storyteller, but with those around us.  There is power in storytelling – so how can we capture it?

 

Join us on September 16 at the Olde Mill Inn in Basking Ridge to learn more about this important topic.  This is a joint event of the North New Jersey and Mid New Jersey ASTD chapters.

September 16, 2010           5:30 pm to 8 pm
Olde Mill Inn
225 Route 202, Basking Ridge, NJ, 908-221-1100

Agenda:    
5:30 - Networking
6:00 - Chapter Business
6:15 - Program
8:00 - Networking & Meeting Adjourned

Laura Queen, our featured speaker for the meeting is the Chief Learning Officer at Teva Pharmaceuticals.  Teva Pharmaceuticals is a global pharmaceutical company specializing in the development, production and marketing of generic and proprietary branded pharmaceuticals as well as active pharmaceutical ingredients.  Teva is among the top 15 pharmaceutical companies and among the largest generic pharmaceutical companies in the world.

 

In this presentation, you will learn:

·         What the best business stories have in common

·         Which stories have the most appeal

·         How to craft and share winning stories- the beginning, middle and end.

Register on www.nnjastd.org

 

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