Messages In This Digest (2 Messages)
- 2.
- Abby Kohut invites you to Absolutely Abby's 101 Job Search Secrets B From: Keith Bogen SPHR
Messages
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Assoc Mgr Consumer Mktg Insight $95k + bonus Global CPG - Nort
Posted by: "Linda" Linda@BentonSearch.com lindaabenton
Sun Apr 4, 2010 7:29 pm (PDT)
Associate Manager Consumer Marketing Insight
$95k + 7-17% bonus; minimal relo avail to renter
Global CPG Manufacturer Northern, NJ
Must be US Citizen, Green Card or PR Holder
Car required no public transportation
This position is responsible for driving the continual discovery of consumer and market insight to guide brand strategy, brand communication, innovation and other marketing initiatives. The position supports both local brands as well as a powerful, global category leader brand. There are significant opportunities for development and preparation for a CMI Manager position.
Position responsibilities include:
Leading CMI efforts on multiple projects
- Determines optimal research plan and method
- Conducts and co-ordinates the project with the research supplier
- Manages projects within agreed budgets
- Interprets and communicates/presents key insights and recommendations
Bringing the consumer to life for the entire team
-Examples include organizing consumer connects, consumer panels
Maintaining accurate budgets and associated records for the projects under his / her leadership
Maintaining working knowledge of consumer trends and, with team, monitoring competitive activity
Analyzing Market Information and providing actionable insights
Becoming an indispensable partner with marketing managers in identifying strategic growth opportunities.
Inspires research suppliers to consistently deliver their best efforts, deliver actionable, clear, value-added understanding and recommendations.
Key Partners:
Brand Development (BD) Team
Brand Building (BB) Team
CMI colleagues global and local, BB/BD/Multicultural/Shopper/ Consumer Futures
Research supplier partners
Advertising Agency planners
The ideal candidate will have:
Desire to work on a fast-paced, global and growing brand in a lead category
3+ Years of Market Research experience
Tactical experience in managing quantitative and qualitative research, including the ability to liaise with suppliers as partners, while still demanding excellence
Examples of breakthrough thinking in the areas of insight, market research or business opportunities
Demonstrated team commitment
Must satisfactorily pass criminal background investigation and drug screening.
Qualified candidates send cover letter and resume to Linda@BentonSearch.com .
- 2.
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Abby Kohut invites you to Absolutely Abby's 101 Job Search Secrets B
Posted by: "Keith Bogen SPHR" keith.bogen@yahoo.com hrslugger2002
Sun Apr 4, 2010 9:54 pm (PDT)
Can't see this email? Click here:
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You are invited to the following event:
Absolutely Abby's 101 Job Search Secrets Book Launch Party
Date:
Monday, April 19, 2010 from 5:30 PM - 7:30 PM (ET)
Location:
El Rio Grande
160 East 38th Street
www.ElRioGrandeNYC.com
New York, NY 10016
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